The Strategic Dialogue on the Future of the Automotive Industry in Europe, aimed at boosting the sector in the face of external competition, will be officially launched in January 2025.
According to a statement from the European Commission, revealed this Thursday, the measure, which was announced in November by the President of the European Commission, Ursula von der Leyen, aims “to quickly propose and implement measures that the sector urgently needs,” designing “strategies and concrete solutions to support the global competitiveness of the automotive industry in Europe”.
Innovation, decarbonization, employment and skills, as well as strengthening financial resources in the sector, are priorities outlined by von der Leyen.
“We need to support this industry in the deep and disruptive transition that lies ahead. And we must ensure that the future of cars remains firmly rooted in Europe. That is why I have called for a Strategic Dialogue on the Future of the European Automotive Industry. We will launch this Dialogue in January, to shape our shared future together,” emphasized Ursula von der Leyen in the statement.
It is worth noting that the European automotive sector has been facing tough times with the increasing competition from Chinese electric vehicles, as well as new EU emission rules that are set to come into effect on January 1, 2025, which will require automotive brands to achieve at least 20% of their sales in electric models to avoid heavy fines.
However, this goal does not seem easy to achieve, especially since the decline in demand for electric vehicles and the strong competition from Chinese brands is causing a significant impact on the profits of the brands.
