Citroën opens “Le Chëvron” in the heart of Paris.

At a time when Citroën has just revealed the C3 Aircross, the French brand has opened a temporary showroom “Le Chëvron” in the city center of Paris, France, which serves as an international showcase.

With this exclusive space, Citroën aims to reach a diverse audience, to celebrate the commercial launch of the new ë-C3, to introduce the world of the French brand, and to present responsible, simple, accessible, and optimistic mobility.

In addition to introducing the new ë-C3, the Citroën space in the heart of the city of Paris will allow fans of the brand to share experiences and emotions for about a month through concerts and stand-up comedy shows, family events, round tables with inspiring personalities, and creative workshops.