Adrian Hallmark, who has been responsible for Bentley until now, will take on the role of CEO of Aston Martin, succeeding Amedeo Felisa, who will be stepping down from the position.
Hallmark, who left Bentley this Friday with immediate effect, is the third CEO of Aston Martin in four years, following Tobias Moers and Amedeo Felisa, and will assume the new position at the Gaydon brand « no later than October 1, 2024 », as stated in Aston Martin’s press release.
In order to ensure a smooth transition, the British company has already announced that Amedeo Felisa will remain as CEO until Hallmark takes over, and that Felisa will be focused on the launch of new models, including the successor to the DBS and the supercar Valhalla.
« When Amedeo was appointed CEO, I stated that he had the mission to lead a new phase of growth and development for the brand. Two years later, we have fulfilled that promise as we approach the completion of our exciting new product portfolio and move closer to our vision of becoming the world’s most desirable British ultra-luxury performance brand, » emphasized Lawrence Stroll, executive chairman of Aston Martin.
D’autre part, le nouveau PDG d’Aston Martin a révélé que le défi qui l’attend est très excitant. “La transformation d’Aston Martin est l’un des projets les plus passionnants de l’industrie automobile de luxe. J’ai hâte de continuer à contribuer à l’élan de la marque et d’utiliser mon expérience et ma passion pour contribuer encore plus au potentiel de cette marque historique et la mener vers un succès encore plus grand.”
