In a world dominated by SUVs, Toyota’s Camry is proving that reports of the sedan’s demise have been greatly exaggerated. According to Toyota’s Q3 2024 results, the reliable family favorite is showing no signs of slowing down, continuing its climb up the sales charts. With a 1.7% increase in Q3 sales—amounting to 22,934 units—the Camry remains a dominant force. The real story, however, is its impressive performance through the first nine months of the year, with 227,576 Camrys sold, marking a 4.4% increase compared to the same period last year.
To put it into perspective: from January 1 to September 30, that’s an average of 833.6 Camrys sold every single day. Adjusting for business days and taking into account the fact that many states prohibit car sales on Sundays under blue laws, that number could be even higher.
Meanwhile, the Toyota Corolla has also had a stellar year. Shipments jumped 6.9% through September, totaling 177,092 units. That’s around 648.6 Corollas sold per day. The Corolla offers versatility with its sedan and hatchback variants, including the sporty GR performance model, which has boosted its appeal. Though not available in the U.S., a practical wagon version is sold elsewhere in the world.
But the star of the show remains Toyota’s RAV4, an SUV juggernaut that has cemented itself as the brand’s cash cow. Through September, the “Recreational Active Vehicle with 4-wheel drive” posted a 15.7% increase in sales, with a massive 350,331 units sold. That means Toyota sold 1,283 RAV4s every single day—a staggering figure that solidifies its dominance in the SUV market.
Together, these three models underscore why Toyota remains the world’s largest automaker, selling 9,483,137 vehicles in 2023. Additionally, Lexus, Toyota’s luxury arm, saw explosive growth, delivering 824,258 cars in 2023, a 132% increase over the previous year.
Despite the SUV craze, Toyota’s sedans, especially the Camry, are proving there’s still plenty of demand for well-built, no-nonsense family cars. The numbers don’t lie—sedans are far from dead, and Toyota is leading the charge.
