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Michael Jordan’s NASCAR Nightmare: Antitrust Battle Puts 23XI Racing’s Future in Jeopardy – “You Can’t Hide”

Harry Bright by Harry Bright
January 29, 2025
in Motorsports
Reading Time: 3 mins read
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Michael Jordan’s NASCAR Nightmare: Antitrust Battle Puts 23XI Racing’s Future in Jeopardy – “You Can’t Hide”

Sep 1, 2024; Darlington, South Carolina, USA; NASCAR Cup Series Team 23XI owner Michael Jordan watches a video board as NASCAR Cup Series driver Bubba Wallace (23) races during the Cook Out Southern 500 at Darlington Raceway. Mandatory Credit: Jasen Vinlove-USA TODAY Sports

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The heat is on for NBA legend-turned-NASCAR team owner Michael Jordan, and there’s no dodging the firestorm. The ongoing antitrust lawsuit against NASCAR has put Jordan and his 23XI Racing team in an uncertain, high-stakes battle, and the scrutiny is only getting more intense.

With the trial swinging against Jordan and his fellow plaintiffs early on, the recent decision allowing his team to race under open entries in 2025 adds another layer of chaos—no guaranteed spots on the grid means a massive gamble for the basketball icon’s racing venture. And as if that weren’t enough, media pressure is mounting, and Kevin Harvick has some blunt advice: Michael Jordan can’t run from this.

Harvick warns Jordan: No hiding from the media storm

On his Happy Hour podcast, Kevin Harvick—a former NASCAR champion and straight-shooter—broke down the uncomfortable reality Jordan now faces.

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“You can’t hide from it. It’s still there, right? You want to have these great interactions with Michael and the things that he does. You know that the press is going to push, and if he’s in something and they have an opportunity, they’re going to ask. And that just makes him guarded, I would assume,” Harvick stated.

For Jordan, a figure synonymous with dominance and control, the media circus surrounding his legal battle with NASCAR is a nightmare. Having Bubba Wallace and Tyler Reddick as his drivers ensures 23XI Racing stays in the spotlight, but that also means relentless questions about the lawsuit.

The lawsuit that shook NASCAR

Jordan has never been one to back down from a fight, and when he and other team owners took legal action against NASCAR, it was clear this wasn’t just a business move—it was a war for fairness in the sport. His stance was made crystal clear when he released a scathing statement attacking the system.

“Everyone knows that I have always been a fierce competitor, and that will to win is what drives me and the entire 23XI team each and every week out on the track. I love the sport of racing and the passion of our fans. But the way NASCAR is run today is unfair to teams, drivers, sponsors, and fans. Today’s action shows I’m willing to fight for a competitive market where everyone wins.”

Jordan isn’t just fighting for himself—he’s going head-to-head with NASCAR’s power structure. The decision to strip 23XI Racing of a guaranteed spot and force them into open competition in 2025 is a direct blow to his ambitions.

Meanwhile, Tony Stewart makes millions off NASCAR’s broken system

While Jordan struggles to keep 23XI Racing competitive, another racing legend, Tony Stewart, just cashed in. After selling his team’s charter to Front Row Motorsports, Stewart reportedly walked away with millions, a move that Harvick couldn’t ignore.

“Tony Stewart made out just fine,” Harvick pointed out.

The irony? Stewart exited NASCAR ownership while Jordan is left battling to survive. With his team’s future on the line, the NBA legend faces a make-or-break season—and NASCAR isn’t making it easy.

Can Jordan weather the storm?

With no charter security, an ongoing lawsuit, and media pressure intensifying, Michael Jordan’s NASCAR venture is at a dangerous crossroads. Does he have what it takes to fight NASCAR’s system and keep 23XI Racing alive?

One thing’s for sure: running isn’t an option—and according to Harvick, neither is silence.

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