Mazda Motor Corporation announced on Monday its annual financial and sales results, revealing that global sales reached 1,303,000 vehicles during the twelve-month period ending March 31, 2025, representing a 5% annual increase.
Reflecting the growing focus on sales recovery, cost reduction, and improved variable profit, Mazda’s sales performance generated net sales of ¥ 5,018.9 billion (€ 30.6 billion), a 4% increase compared to the previous year, resulting in a positive annual operating profit of ¥ 186.1 billion (€ 1.1 billion) and a net profit of ¥ 114.1 billion (€ 697 million).
North America remains the most important market for Mazda, recording record sales of 617,000 units in the fiscal year, a 20% increase compared to the previous year, led by the United States, where 435,000 units were sold, a 16% increase from the previous fiscal year, primarily driven by the continued success of the Mazda CX-50.
In Mazda’s domestic market, Japan, 152,000 units were sold throughout the fiscal year, while in China, Mazda’s sales reached 74,000 units. However, the recent launch of the Mazda EZ-6, along with the upcoming release of the all-new fully electric Mazda EZ-60 by the end of 2025, is expected to drive increased demand in what is the largest automotive market globally.
In Europe, sales remained stable with 174,000 units sold, and momentum is expected to increase with the launch of the brand-new Mazda6e.
Positive note for the UK market, one of the largest markets in Europe, with 32,000 units sold, a 9% increase, while Germany reached 44,000 units.
Mazda has not yet defined its outlook for the fiscal year ending in March 2026. The company revealed that it is closely monitoring the business environment in the U.S., including developments in tariff policies and market demand, and will provide an update with its first-quarter financial results.
