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From Bentley to Lamborghini: luxury segment immune to crises.

Harry Bright by Harry Bright
January 30, 2024
in Latest News
Reading Time: 1 min read
0
De Bentley a Lamborghini: segmento do luxo imune a crises

Never have so many Lamborghini and Bentley models with customization been sold as in 2023.

Lamborghini surpassed the 10,000 supercars sold mark for the first time in 2023. A new record boosted by the success of the Urus SUV.

The Italian brand from Sant’Agata Bolognese delivered a total of 10,112 cars throughout last year, 912 more vehicles than in 2022. With a focus on the performances of the Europe, Middle East, and Africa (EMEA) markets, the regions that experienced the highest increase in 2023 (a 14% rise, reaching almost 4,000 vehicles).

Bentley Motors also has reasons to celebrate. The Crewe-based brand achieved its third best year ever in 2023, with global sales of 13,560 cars.

Although this record corresponds to an 11% slowdown compared to 2022, the best result in the history of the British emblem, the interest in luxury car customization reached the highest levels ever.

Never have so many customers joined Bentley’s customization programs – a 43% increase compared to the previous year.

The luxury SUV Bentayga continues to be the best-selling model, representing 44% of total sales, following the introduction of the Extended Wheelbase (EWB).

Tags: BentleyLamborghini
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