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Daniel Ricciardo’s Enchante Brand Takes Hollywood by Storm at Miami Grand Prix!

Simon Monroy by Simon Monroy
May 7, 2025
in Motorsports
Reading Time: 1 min read
0

CIRCUIT DE BARCELONA-CATALUNYA, SPAIN - JUNE 23: Daniel Ricciardo, Visa Cash App RB F1 Team during the Spanish GP at Circuit de Barcelona-Catalunya on Sunday June 23, 2024 in Barcelona, Spain. (Photo by Sam Bagnall / LAT Images)

Formula 1 sensation Daniel Ricciardo continues to make headlines even after being axed from the Red Bull F1 family in 2024. The Australian star has received a significant boost as his Enchante clothing line garners A-list support in the F1 paddock, particularly at the recent Miami Grand Prix.

Since departing from the racing scene, Ricciardo’s Enchante brand has been thriving, with successful pop-up shops in major cities like New York and Melbourne. The brand, known for its racing-inspired collections, has now taken a new height as it partners with the VCARB F1 Academy Programme, becoming the official lifestyle apparel partner.

The latest Enchante x VCARB Academy Programme collection is not only a fashion statement but also a symbol of support for the next generation of women in motorsport. This collaboration is exemplified by RB-backed F1 Academy star Rafaela Ferreira, who models the collection aimed at empowering young female talents in the racing world.

During the star-studded Miami race weekend, the F1 paddock was graced by various celebrities, including actor Timothee Chalamet, who sported the RB F1 team kit. Chalamet had a chance encounter with Ferreira, where he was gifted a piece from the new Enchante collection. In an Instagram video, Ferreira showcased the VCARB F1 Academy livery on the back of the item, revealing the essence of the collaboration.

The presence of Ricciardo may have been missed on the track, but his influence was undoubtedly felt through the success of his Enchante brand and its partnership with the VCARB F1 Academy Programme. As the racing world evolves, Ricciardo’s commitment to supporting young talents and bringing innovation to the paddock remains unwavering.

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