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Daniel Ricciardo Joins Ford as Global Racing Ambassador: A New Era Begins!

Miguel Cunha by Miguel Cunha
September 5, 2025
in Motorsports
Reading Time: 3 mins read
0
Daniel Ricciardo Joins Ford as Global Racing Ambassador: A New Era Begins!

Daniel Ricciardo Ignites New Era as Ford Racing Ambassador Amidst F1 Return!

In a monumental announcement that has sent shockwaves through the motorsport community, Ford Motor Company has officially unveiled Daniel Ricciardo as its new global Ford Racing ambassador. This powerhouse partnership comes at a pivotal moment as Ford gears up to return to the exhilarating world of Formula 1 in collaboration with Red Bull Racing.

Ricciardo, an iconic figure in Formula 1, is not just a recent addition to the Ford family; he has been a passionate Raptor owner since 2017, purchasing his first Raptor pick-up truck before even settling into his new life in the United States. His fondness for the Raptor transcends mere ownership—it’s a lifelong love affair.

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A post shared by Daniel Ricciardo (@danielricciardo)

In an enthusiastic message shared with fans, Ricciardo expressed his excitement: “While my racing days are behind me, my love for anything with wheels will always remain high, and for that, I am proud to be partnering with Ford.” The Australian racing sensation is set to work closely with the Ford Racing team, dedicating his efforts to the iconic Raptor brand and the vibrant lifestyle it embodies for countless Ford enthusiasts.

The Raptor lineup, which includes high-performance beasts like the F-150 Raptor, Ranger Raptor, and Bronco Raptor, is designed for thrill-seekers and off-road adventurers alike. It’s a perfect match for Ricciardo, who has an undeniable affinity for speed and adventure.

Reflecting on his journey with Ford, Ricciardo reminisced about his early days as a Raptor owner: “I was thinking back to my core memories with Ford. First, when I purchased a Raptor back in 2017 before I even owned a home in the US. Priorities, am I right?” The former F1 star also recounted his exhilarating visits to Ford’s headquarters, where he engaged with senior leadership, including CEO Jim Farley, and witnessed the impressive innovations unfolding within the design department.

“My experiences with Ford have revealed a palpable passion for motorsports and a commitment to innovation,” Ricciardo noted. “Ford has built a proper business around motorsport, using it as a launchpad for new technologies in road cars. Nothing exemplifies this better than the beloved Raptor.”

With his deep-rooted love for American-made vehicles and trucks, Ricciardo is thrilled to be part of a brand that is not only a personal favorite but is also becoming a global phenomenon. “I’m one of thousands of happy customers. Some of my favorite memories are road tripping behind the wheel of my Raptor, and I can’t wait to add to my existing Raptor ownership,” he enthused, eager to connect with fellow fans who share his passion.

The future looks bright for Ricciardo and Ford Racing, with numerous exciting projects on the horizon. “From F1 to Dakar, Le Mans to Bathurst, few companies have been as committed to motorsport as Ford,” he stated confidently. “With the incredible future ahead, I am so proud to be joining the team.”

Ricciardo’s departure from F1 in 2024 after being released from Red Bull’s sister team, RB (now Racing Bulls), left many fans speculating about his next move. Now, with this dynamic new role, it’s clear that Ricciardo is not just stepping away from racing—he’s gearing up for a thrilling new chapter that promises to keep his adrenaline pumping and his fans engaged.

The world of motorsport is about to witness a spectacular collaboration that bridges the gap between racing and road enthusiasts, and with Ricciardo at the helm, the excitement is just beginning!

Tags: 1958-formula-1-seasonDaniel Ricciardooracle-red-bull-racing
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