Dacia has just announced that Frank Marotte will be appointed as the vice-president of the brand, responsible for marketing, sales, and operations, a position he will assume starting February 1st.
Frank Marotte has over 30 years of experience in the automotive industry. He began his career at Peugeot in 1993 and held various management positions in France and abroad. In 2008, he was appointed Product Planning Director at PSA Peugeot Citroën, overseeing developments in several segments.
In 2013, Frank Marotte joined Toyota Motor as the product planning director for Europe, Russia, and the Middle East. In July 2019, he was appointed president and managing director of Toyota France, where he is responsible for the strategy and business development of Toyota and Lexus in France.
Marotte will now join the Dacia Management Committee, reporting hierarchically to Denis Le Vot, CEO of the brand.
“It is with great pleasure and confidence that I welcome Frank Marotte to the position of vice-president for marketing, sales, and operations at Dacia. His extensive experience in the automotive industry and proven leadership make him a valuable asset for the brand. Together with the entire Dacia team, we continue our mission to be leaders in affordable mobility,” said Denis Le Vot.
