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Brad Keselowski’s Push for Penske: The Untold Role in Joey Logano’s NASCAR Triumphs

Carl Harrison by Carl Harrison
February 21, 2025
in Motorsports
Reading Time: 2 mins read
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Brad Keselowski’s Push for Penske: The Untold Role in Joey Logano’s NASCAR Triumphs

Feb 14, 2025; Daytona Beach, Florida, USA; NASCAR Cup Series driver Brad Keselowski (6) during practice for the Daytona 500 at Daytona International Speedway. Mandatory Credit: Peter Casey-Imagn Images

In the high-octane world of NASCAR, Team Penske has etched its name in the annals of motorsports history. Founded in 1966 by Roger Penske, the team has fueled the careers of legendary drivers, setting the bar high in the NASCAR Cup Series. However, it wasn’t until 2012 that Brad Keselowski clinched Team Penske’s maiden championship title, marking a turning point in the team’s legacy.

Following this landmark victory, it took another six years for Team Penske to taste championship success again. In 2018, Joey Logano, a bright prospect whose early years in NASCAR were marred by inconsistent performances, brought the championship trophy back to Team Penske. Logano’s transformation from a promising talent to a three-time Cup champion is nothing short of extraordinary, but as Roger Penske revealed recently, Brad Keselowski played an instrumental role in his journey.

Logano’s tenure in the NASCAR Cup Series with Joe Gibbs Racing (JGR) from 2009 to 2012 was a mixed bag of victories and challenges. Despite securing two race wins and 16 top-five finishes, Logano’s erratic performance raised questions about his future with JGR, especially when the team started contemplating bringing in veteran driver Matt Kenseth.

During this period of uncertainty, Keselowski recognized Logano’s potential and championed his cause with Penske. Recalling this pivotal moment on the Happy Hour podcast with Kevin Harvick, Penske said, “Brad Keselowski was the one that came to me and said, ‘Look, we should get Logano to run with us.’”

However, the shift to Penske’s team wasn’t immediate. Joe Gibbs, owner of JGR, asked for more time to decide on his driver lineup, hinting at the possibility of retaining Logano. Despite the uncertainty, Penske waited patiently, hoping to bring Logano onboard. When the opportunity finally presented itself, Logano transitioned to Team Penske in 2013, marking a turning point in his career.

Under Penske’s mentorship, Logano has grown into a leader. His sense of team spirit was on full display at the 2025 Daytona Duel when he facilitated teammate Austin Cindric’s victory rather than pushing for his own win. Logano’s journey from an inconsistent performer to a three-time champion elucidates the importance of recognizing and nurturing talent within the racing community.

The 2025 Daytona 500, however, was a setback for Logano. An on-track collision resulted in an early exit for him. The incident sparked criticism from fellow drivers and analysts alike. Notwithstanding this hiccup, Team Penske’s strong performance in the initial stages of the race, with Logano securing a Stage 1 victory and Ryan Blaney winning Stage 2, showcased the team’s competitive edge and resilience.

Now, with the Ambetter Health 400 race at the Atlanta Motor Speedway on the horizon, Logano and Team Penske are gearing up for a comeback. The team has a successful track record at this venue, with Logano having clinched victories in 2023 and 2024. As preparations are underway, racing enthusiasts and pundits are keenly anticipating whether Logano can bounce back from his Daytona misfortune and replicate his past successes.

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