A Bentley, the British luxury brand, continues to surprise its fans and this time decided to showcase the result of a partnership with the world-renowned American tattoo artist, “Bang Bang” McCurdy, known for his work with famous clients like LeBron James, Rihanna, and Justin Bieber.
This time, Bentley’s challenge was to “tattoo” the Bentayga SUV for the recent Miami Art Week 2024, which became an opportunity for “Bang Bang” to showcase the potential of the new “Magic Ink,” a new pigment that has become a novelty in tattoo culture, which changes the appearance and color of the image on the skin when exposed to specific wavelengths of light.
This partnership between Bentley and “Bang Bang” further enhances the customization capabilities of the British brand, which is known for its luxurious vehicles with impressive details, elegant design, and fine materials. However, through the Mulliner customization department, Bentley is able to respond to the most extravagant customization requests with a vast list of options ranging from color palettes to the most refined materials and finishes.
“Bentley has always pushed the boundaries to offer the utmost in customization and performance. This introduction with ‘Bang Bang’ demonstrates our commitment to blending art and ingenuity to redefine what is possible in bespoke luxury.”, said Mike Rocco, president and CEO of Bentley Americas.