In NASCAR, a nickname isn’t just a label—it’s a badge of honor. From the fearless aggression of “The Intimidator” Dale Earnhardt to the fiery persona of “Smoke” Tony Stewart, the sport has long been defined by its larger-than-life characters. But when it comes to William Byron, his latest nickname has fans scratching their heads.
As the 2025 Daytona 500 approaches, a lighthearted yet bizarre conversation has emerged within Hendrick Motorsports (HMS). Teammate Alex Bowman—better known as “Bowman the Showman”—has seemingly tried to gift Byron a moniker that, well, doesn’t quite scream intimidation: “Slick Bill Byron.”
But what exactly does that mean? Even Bowman himself has no idea.
Bowman Confesses: “I Have No Idea Where That Came From”
NASCAR journalist Steve Taranto recently confronted Bowman about the origins of Byron’s nickname, and his response was as candid as it was comical.
“I have no idea [about the Slick Bill Byron nickname]. It just sounded cool,” Bowman admitted, unable to contain a grin.
But just as quickly as the “Slick Bill” nickname started making the rounds, Bowman dropped a new one that might actually stick—one that not only suits Byron’s demeanor but adds a little flair:
“He’s a baby-face assassin.”
And suddenly, it all made sense.
Why “Baby Face Assassin” Might Be the Perfect Fit
At 27, Byron is the youngest among Hendrick’s four chartered Cup Series drivers. Compared to his more seasoned teammates—Kyle Larson (32), Bowman (31), and Chase Elliott (29)—he still carries a youthful, almost unassuming appearance. But underneath that boyish look is a relentless competitor who has quickly become one of the top contenders in the Cup Series.
Bowman, who sees Byron as a “little brother” figure, praised his evolution as a driver and his growing success. Despite Byron’s rapid rise in the sport, Bowman humorously noted that no nickname was going to suddenly transform him into a grizzled, battle-hardened warrior.
“William is a hell of a racecar driver, and I don’t mean this to sound condescending. I just don’t think you’re gonna find a nickname that makes him gritty and tough,” Bowman admitted.
And that’s when the real debate started—does Byron need a tougher image? Or, better yet, a mustache?
Does William Byron Need a Mustache to “Toughen Up”?
Bowman and company didn’t stop at just handing out new nicknames; they also jokingly discussed whether Byron should grow a mustache to complete his “Baby Face Assassin” persona. After all, nothing says “tough guy” in NASCAR quite like some intimidating facial hair.
Dale Earnhardt’s mustache was legendary. Tony Stewart had the rugged look. Kevin Harvick mastered the veteran’s scruff. But Byron? He remains the clean-cut, polished driver who lets his performance do the talking.
The playful debate now has fans wondering—would a new look cement Byron’s status as one of the sport’s emerging superstars, or is his “Baby Face Assassin” charm part of his magic?
Nicknames Make Legends—Which One Will Stick?
While “Slick Bill Byron” may not have gained traction, “Baby Face Assassin” has a certain ring to it. It captures his deceptive, quiet confidence—the unassuming, mild-mannered driver who transforms into a relentless competitor on the track.
As Byron gears up for the 2025 Daytona 500, one thing is clear: Whether he’s “Slick Bill,” “Baby Face Assassin,” or just plain William Byron, he’s here to win. And if he ends up sporting a mustache along the way? Well, that’s just a bonus.