Nismo is celebrating its 40th anniversary, and its 30th anniversary of presence in Europe, and to celebrate both dates, it has applied its sports recipe to the 100% electric crossover Ariya, which will arrive in the national market in the last quarter of 2024.
Based on the Ariya e-4ORCE and with a dynamic design, the Nismo variant presents improvements in the motorization, in order to ensure better performance and acceleration.
Dynamic, agile, and with a bold personality, the Ariya Nismo is the personification of Nissan’s maximum performance. Based on the strong heritage of Nissan’s sports division and maintaining its Japanese-inspired design, the Ariya Nismo brings a new level of euphoria to the already excellent performance of the 87 kWh Ariya e-4ORCE.
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The extremely dynamic performance of this Nismo version of the Ariya is achieved with a 10% increase in peak power of the engine, combined with a special acceleration tuning and an exclusive Nismo driving mode that maximizes response. For those who enjoy thrills, Nissan has equipped the Ariya Nismo with an evocative sound reminiscent of Formula E racing.
Inside, the Japanese brand has opted for a sportier image for the 100% electric model. To achieve this, the entire cabin is black, including the synthetic wood finishes, with red accents standing out, particularly on the sports steering wheel. Red is also used for the air vents placed on the dashboard. On the other hand, the seats are upholstered in synthetic suede and perforated with red details.
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“Nismo is back in Europe! We are bringing the exciting brand back to our market with a new and refreshed model. As we progress in our electrification strategy, it is essential to continue offering top-notch and thrilling models to our customers and Nismo enthusiasts,” says Mayra González, Vice President of Marketing and Sales Division, Nissan Europe.
The new Ariya Nismo will make its public debut next weekend during the final race of the Formula E season in London.
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Nissan has already announced that the Ariya Nismo will arrive in European markets in the last quarter of 2024.