Java House Takes Over Laguna IndyCar Round with Explosive Sponsorship
Rev up your engines, race fans! The July 25-27 NTT IndyCar Series event at WeatherTech Raceway Laguna Seca is about to get a jolt of adrenaline, thanks to the powerhouse partnership of Java House. The Indianapolis-based cold brew coffee brand is set to take the wheel as the title sponsor of the thrilling Java House Grand Prix of Monterey.
In a bold move that signals their racing debut, Java House is making a roaring statement by fueling America’s premier open-wheel series with their signature beverages. From Amazingly Smooth cold brew coffees to lattes, teas, hydration drinks, and more, Java House will be revving up the race weekend with their full line of energizing products.
Mel Harder, president, and general manager of WeatherTech Raceway Laguna Seca, expressed his excitement about the collaboration, stating, “Cars and coffee is a classic combination, and we’re excited to share this fantastic coffee with our guests.” Race enthusiasts can look forward to savoring Java House’s offerings in various hospitality areas, including premium luxury suites and club-style pavilions.
But Java House isn’t just making a pit stop at Laguna Seca. The brand is speeding into the spotlight as a primary sponsor for Alexander Rossi’s No. 20 and Christian Rasmussen’s No. 21 Ed Carpenter Racing Chevrolets throughout the 2025 season. Ted Gelov, owner, and CEO of Heartland Food Products Group, the parent company of Java House, expressed his enthusiasm for the partnership, emphasizing the brand’s commitment to expanding its presence on a national stage.
With Java House at the helm, the Grand Prix of Monterey is gearing up to be a high-octane event that will leave fans buzzing with excitement. So grab a cup of Java House’s finest brew, buckle up, and get ready for a weekend of adrenaline-pumping action at WeatherTech Raceway Laguna Seca. This is one racing experience you won’t want to miss!
