Tesla’s sales continue to decline sharply in Europe, with a 45% drop in the European Union (EU) during the first quarter of 2025 compared to the same period in 2024.
According to data released this Thursday by the European Automobile Manufacturers Association (ACEA), Elon Musk’s brand sold 36,167 vehicles from January to March, compared to 65,774 units recorded in the same period last year.
In March alone, the American brand of 100% electric vehicles sold 18,224 vehicles in the European Union, down from 28,463 in the same month of 2024, representing a 36% decrease, which contrasts with the 17.1% increase in 100% electric cars recorded in March in the European Union.
According to ACEA data, new sales of 100% electric cars grew by 23.9% in the first quarter of 2025, reaching 412,997 units, capturing 15.2% of the total EU market share.
Three of the four largest markets in the EU, responsible for 63% of all registrations of fully electric models, showed robust gains: Germany (+38.9%), Belgium (+29.9%), and the Netherlands (+7.9%), while France recorded a decline of 6.6%.
The figures for the first quarter of 2025 also showed a 20.7% increase in new registrations of hybrid electric vehicles in the EU, driven by significant growth in the four largest markets: France (+47.5%), Spain (+36.6%), Italy (+15.3%), and Germany (+10.5%). This led to 964,108 units registered in the first quarter of 2025, representing 35.5% of the EU market share.
Plug-in hybrid models grew by 1.1% in the first quarter of 2025, with a total of 207,048 units sold. Contributing to this growth were Germany, the largest European market with +41.8%, as well as Spain with +30.7%. As a result, plug-in hybrid electric vehicles represent 7.6% of the total vehicle registrations in the EU, compared to 7.4% in the first quarter of 2024.
