The British company Jaguar Land Rover has announced that it has suspended the export of its models to the U.S. while assessing how to mitigate the cost of tariffs imposed by President Donald Trump on vehicle imports.
“The U.S. is an important market for Jaguar Land Rover’s luxury brands”, a company spokesperson told “Bloomberg”. “We are evaluating our short-term actions, including a pause in shipments for April, as we develop our medium and long-term plans.”
The British brand sells about 400,000 vehicles a year, of which about a quarter are exported to the U.S., where the Defender and Range Rover Sport models are the most requested and enjoy popularity among American celebrities.
Jaguar Land Rover’s action is the latest example of the global repercussions of President Donald Trump’s tariff policy and aligns with the decision of other automakers who have decided to rethink their strategies in light of the implementation of a 25% tariff on imported cars starting April 3.