In a world where economic uncertainty looms and industries struggle to adapt, Ferrari is thriving like never before. If you thought the ultra-wealthy might start rethinking their extravagant spending habits, think again—Maranello’s order books are packed solid until 2027.
With record-breaking sales in 2024 and an unstoppable demand for high-end supercars, it’s clear that Ferrari and its rivals are living in a golden age of luxury performance vehicles.
Ferrari’s Order Books Are Full—If You Want One, Get in Line
The numbers don’t lie—Ferrari has been selling cars faster than it can build them.
- The Ferrari 12Cilindri, the 812 Superfast’s successor, is driving this demand, with both coupe and convertible models already spoken for.
- Ferrari’s first all-electric car is set to be unveiled on October 9, marking a historic moment for the brand.
- Six new models are scheduled for 2025, ensuring that the Prancing Horse continues its dominance in the high-performance market.
Simply put: If you’re dreaming of owning a Ferrari, be prepared to wait.
The Supercar Market Is Hotter Than Ever
Ferrari isn’t the only luxury automaker riding this wave of demand—its biggest competitors are also seeing massive backlogs of orders.
- Lamborghini Revuelto? Sold out until 2026.
- Lamborghini Urus? Orders are locked in through 2025—even though it’s now only available as a plug-in hybrid.
- McLaren W1? Every single unit was sold before it was even unveiled.
Even Porsche’s upcoming Mission X concept is expected to be an instant sellout, despite some skepticism about its electric powertrain.
Why the Ultra-Rich Are Reluctant About EV Supercars
While hybrid technology is thriving in the high-performance sector, fully electric hypercars remain a tough sell—even for the world’s wealthiest.
- 51% of Ferrari’s 2024 deliveries were hybrids, thanks to the SF90 and 296 plug-in hybrid models.
- By 2030, Ferrari expects hybrids and EVs to make up 80% of sales, leaving just 20% for pure combustion-engine cars.
- Rimac Nevera, one of the fastest electric hypercars ever built, still hasn’t sold out, signaling hesitation among buyers.
Ferrari CEO Benedetto Vigna is banking on synthetic fuels to keep the internal combustion engine alive, even as regulatory pressures mount.
The Future of Supercars: More Power, More Demand, More Change
If 2024 is any indication, the demand for high-performance luxury vehicles is showing no signs of slowing down. With hybrids becoming the new normal and EV supercars struggling to win over traditional buyers, the next few years will be crucial for the industry’s evolution.
One thing is clear: for the ultra-rich, there’s no such thing as too many supercars.
