Maserati announced today changes to its leadership team in North America, appointing Andrea Soriani as General Manager, effective November 18, while Nicole Longhini takes on the role of Marketing Director for the region.
Andrea Soriani, a leader in the automotive and luxury industries, will oversee all operations for Maserati in North America, reporting directly to Maserati’s Global Chief Commercial Officer, Luca Delfino. Soriani succeeds Kelly MacDonald, who has accepted new responsibilities at Stellantis.
“I am pleased to welcome Andrea and Nicole to the Maserati Brand. Their extensive global experience, leadership capabilities, marketing successes, and product development knowledge will further strengthen and enhance Maserati’s impact in our largest market during a critical moment of transition and growth for the brand and the luxury sector as a whole. I am confident that their proven experience and ability to lead technically, commercially, and creatively will bring innovative ideas and usher in a new era for Maserati in North America, rooted in results,” said Santo Ficili, CEO of Maserati.
