Geely Auto will officially enter the Portuguese market through a strategic partnership with the Salvador Caetano Group, in a move that strengthens the Chinese brand’s expansion in Europe.
Salvador Caetano will be the official distributor
Under this agreement, Salvador Caetano Auto will become the official distributor of Geely in Portugal, ensuring the marketing and development of the brand in the national market.
The partnership is seen as a significant step in Geely’s European strategy, allowing the brand to consolidate its presence through a partner with strong local experience.
First models arriving in 2026
Geely plans to launch its new generation of vehicles in Portugal as early as 2026, with models designed specifically for the European market.
These vehicles will stand out for:
- greater energy efficiency
- advanced connectivity
- user-centered design
- focus on sustainable mobility
Clear commitment to electrification
The entry of Geely comes at a time of strong growth in electrified mobility in Portugal, contributing to accelerate the energy transition in the automotive sector.
The brand aims to offer technologically advanced solutions tailored to the needs of European consumers.
Partnership reinforces growth strategy
According to officials from Salvador Caetano, this collaboration will strengthen the offer of sustainable mobility across various segments, leveraging the competitiveness and innovation of Geely models.
The Chinese brand, in turn, benefits from the experience of the Portuguese group in the market and its established distribution network.
A global giant in expansion
Geely is one of the largest automobile manufacturers in the world, with brands such as Geely, Lynk & Co, and Zeekr in its portfolio.
In 2025, the group sold more than 3 million vehicles, recording a growth of 32% compared to the previous year.
Portugal on the map of the European strategy
With this partnership, Portugal becomes part of Geely’s European expansion strategy, reinforcing the presence of Chinese manufacturers in the national market.
The launch of the range in 2026 will thus mark the beginning of a new phase for the brand in the country.